Any large scale change endeavor
requires a great deal of effort on the part of a given organization to
implement. Implementing a corporate wide BSC based performance
management system is no different. In implementing such a system,
organizational leaders face the challenge of overcoming organizational
inertia rooted in resistance to change. This is no easy challenge, and
is one of the major reasons why the majority of BSC initiatives (or
large scale change initiatives in general) fail.
In this module, therefore, we are going to look at the BSC not due to
its value as a means of integrating strategy with operations or due to
its usefulness as a performance management tool. Rather, in this module
we are going to put on our organizational dynamics consultant hat and
consider what it takes to implement a large scale organizational change
After completing the readings presented, write a 3-4 page essay that
In your own words, describe the efforts put forth by BAE in
implementing the BSC approach in their organization from an
implementation perspective. What efforts did they make to assure
employees would be receptive to, and accept the BSC initiative? Describe
to what extent you believe their efforts paid off.
The case study for BAE can be found in Chapter 7 of:
Murby, L., Gould, S., (2005). Effective Performance Management with
the Balanced Scorecard: Technical Report. Chartered Institute of
Management Accountants. Retrieved from: http://www.cimaglobal.com/Documents/Imported Documents/Tech_rept_Effective_Performance_ Mgt_with_Balanced_Scd_July_2005.pdf
Your assignment should include the following:
Introduction: In this part of your essay you will need to
introduce your topic and provide a very brief overview of the key points
you plan to make in your paper.
Analysis: In this section you will present the actual
comparison and contrast between BAA’s approach to the Balanced Scorecard
and more traditional approaches.
Conclusion: Wrap up your argument with a clear and cogent
synopsis of your findings. Do your best to convince your reader (aka,
your professor) as to your position.
Additional Instructions: Your essay should be 3 to 4 pages in
length (not counting your title page or references). You must include a
list of references. APA formatting is preferred. Do not paste in
sections of text into your essay. All of your work must be written in
your own words. It’s OK to use a short quote now and again, but
quotations must be in quotation marks and properly cited. In-text
citations should be used anytime you are borrowing somebody else’s
ideas, or information. That is to say, if you are borrowing a thought
from a publication from J. Bravo’s article written in 2010, that section
of text must be followed with (Bravo, 2010). Quotations, data, and
general ideas (put into your own words) should all be cited.